When pitching C-level prospects a compelling pitch that addresses current corporate agenda can really help pique interest.
For example, the journey to net zero is a hot topic and board worthy discussion for many organisations at present.
It’s important to do our research…
Addressing our decision-makers specific interests / pains and corporate goals – tailoring our pitch accordingly.
Sticking to our principles, tried and tested methodology – whilst demonstrating real value.
A current, compelling, intelligent pitch is bound to make the difference.
Remember, it’s NOT about what we can do per se…
It’s about what we can do for them.
“In matters of principle, stand like a rock; in matters of taste, swim with the current.”
~ Thomas Jefferson